The Aspen Institute is an educational and policy studies organization based in Washington, DC. Its mission is to foster leadership based on enduring values and to provide a nonpartisan venue for dealing with critical issues.
What We Did
Together with Sage Growth Partners we crafted a beautiful, responsive browsing experience for exiting customers and first time visitors. This was accomplished by creating a design that was breathable with purposeful use of white space and legible type. One of the main goals was to garner sign-up for the product demos of their platform. We achieved this by strategic CTA placement throughout the site.